Why You Should be Using Free Blogs as Part of Your SEO Efforts (Part Two)

Last time out, we covered a few of the reasons why you should be using free blogs like those you can set up at Wordpress.com and Blogspot.com to energize your SEO efforts.  They’re a good way to build backlinks to your other web properties and they’re too often overlooked by experienced webmasters.  

Let’s look at a few more reasons why it makes good sense to set up those free blog.

Different IPs and IP Ranges.  If you set up a series of blogs for SEO on your on hosting package, you’re going to have a set of blogs sharing the same IP range.  The search engines aren’t stupid.  They’ll pick up on this and they’ll immediately recognize that there’s a strong likelihood that these blogs belong to you and are an interlinked part of your SEO efforts.  How much love do you think Google will give those backlinks?  Compare that to a series of links that come from different IP ranges–links that look like they’re emanating from an unrelated third party…  Hmm, they might see those as the famed “votes of confidence” that constitute a valuable link.

Maximum Flexibility.  Unlike other link sources, you have 10)% flexibility in terms of presentation and structure when you’re putting them on your own free blogs.  You choose the location.  You choose the tags.  You choose the anchor text.  And you can adjust them whenever you feel the need to do so.  Compare that to all of the linking plans that you can set but never revisit and that have limitations in terms of structure.  It’s another strong reason to consider utilization of free blogs to improve your SEO.

You aren’t going to snag the top slot for a hyper-competitive keyword because you created a fistful of free blogs.  However, you can give your efforts an extra boost–and a relatively powerful one relative to the amount of effort required to make it happen–by creating a few powerful free blogs.

Why You Should be Using Free Blogs as Part of Your SEO Efforts (Part One)

You should be using free blogs as part of your SEO efforts.  Those freebie sites at places like Wordpress.com and Blogspot.com might seem like something better suited for newbies than serious webmasters, but they actually create a great opportunity for improved search engine optimization.  

They’re a great way to build backlinks to your other web properties and, in many cases, to funnel traffic to them.  

We’re going to go through a few of the reasons why it makes sense to use free blogs today and we’ll cover some more of them in our next post.  That’s right–they’re a good enough tool to justify two posts!  

Here are some of the reasons why free blogging should be part of your SEO strategy:

It’s fast.  If you’re speedy, you can create your own blog site from scratch relatively quickly.  Even the fastest FTPer in the world, however, can’t beat the speed of setting up a free blog at one of the well-recognized sites.  The blogging platform is already installed, the templates/themes are just a click away.  Customization is fast.  It’s probably the fastest way to get a site up and running.

The root domains rock.  These services create blogs on subdomains, but the root domains have a lot of SEO heft.  Although SEO experts will disagree about how much difference this really makes, no one thinks it’s a bad thing and many will argue that it provides a little extra juice to those free blogs.  That assessment seems to be evidenced by the way so many free blogs tend to get indexed rapidly and to perform well in the SERPs.

They’re free.  This one’s obvious, but it’s significant.  These free blogs are 100%.  Any time you can find a way to boost your SEO efforts without spending money,  it’s definitely worth considering.  Free is good.

We’ll look at a few other reasons to love these free blogs next time.