Digital marketers widely use SEO in marketing to boost their ranking on the SERP. You can find the complex and technological explanation for what does SEO stand for in marketing everywhere. Let’s try to simplify it so it is understandable by a common man who is not an IT wizard. Search Engine Optimization or SEO is the process in which you design your website or webpage in such a way that it appears higher on the search engines like [...]
Are you a new marketer? Are you looking for best online courses for SEO? Do you want to build your brand but are afraid that you will make mistakes that will affect the rankings of your website? Well, look no further because we got you. With Google updating its algorithm regularly, the field of digital marking is also revolutionizing rapidly. Therefore, the old tactics and tricks are no longer up to date and now you need to learn a thing or [...]
If you are new in practical life and bombarding Google with queries like how to become a marketing manager, you would get answers like the one shown in the image below. According to Google, to become a marketing manager, you need to have at least a Bachelor’s degree. Well, I will not say that Google is wrong, but yes, this requirement is quite outdated. Some organizations, still, ask for a Bachelor’s degree while hiring marketing managers. But as an experienced marketer, [...]
Entrepreneur is a buzz word these days. Every other person calls himself/herself an entrepreneur. However, only a few people realize that an entrepreneur is different from a businessman. To make people understand the difference between the two, I decided to dedicate this blog to the topic: businessman vs entrepreneur. Difference Between Businessman and Entrepreneur: By definition, a businessman is a person who is involved in the business sector. Generally speaking, a businessman is responsible for processes or activities that help in [...]
You can’t make a business successful without proper marketing. Although there are many conventional and non-conventional marketing ways still in use, the rise of social media has started a whole new game. If you are a business owner, disregard of it’s being online or offline, you can’t ignore the importance of social media. Facebook, Instagram, Twitter, and other such platforms offer unique, powerful, and effective marketing opportunities for your business. Almost all of us have a personal account on one or another [...]
Do you know what is the first step you need to take in order to get your website in the first place on the SERP? Well, it is nothing but optimizing your website around the most searched keywords that are right for your business. Finding the most searched keywords for your business is no doubt a true art. SEO along with the search engines have changed a lot in the last decade. Even today, Google, the most used search engine in the [...]
Videos are no more a nice-to-use marketing technique, instead, they have become a necessary part of a good digital marketing strategy. In the last few years, an increase in video consumption has greatly influenced the purchasing decisions of consumers. According to a study by Cisco, quality video content can help you in increasing your sales by up to 80%. In a 2016 research report of Brightcove, they have mentioned that: 46% of customers say that they have actually made a purchase [...]
In SEO, the most difficult part is to analyze the SERP and acquire a skill that can rank your website in the top 10 websites on Google for your selected keyword. The #1 thing you need to do to rank a website is keyword research. However, unfortunately, most people fail at this very step as they pick keywords with the high competition that are very difficult to rank a website for. No website can stand without a strong backbone. And that [...]
So, folks, we are back again with some cool and amazing stuff which you would definitely want to know and try. In the modern world, everything is seemingly progressing by leaps and bounds every day and whole new opportunities come around to hug you and take you to the higher level of success. Social media and marketing are one of the biggest trends to boost your business and generate more amount of income over the internet as it is one of [...]
It is one of the most widely known fact that while producing any kind of content and presenting the whole of it in front of the world, you have to be aware of the things which are more trending in the ever-changing world. Simply, You can say that the keywords are the backbone of every useful and indulging content posted over the internet on your website to promote your business to the widest range you can imagine. Trigger Words and Phrases are [...]
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